Zikmund, William G.
Business research methods / William G. Zikmund. - 5th ed. - New York : Dryden, c1997. - 829 p. in various paging : ill.(some col.) ; 24 cm. - The Dryden Press series in management .
Glossary: p. GL.1 - GL.15
Includes bibliographical references and index
0030184320 (hbk)
96085121
Management--Research.
Business--Research.
658.0072 / ZIB
Business research methods / William G. Zikmund. - 5th ed. - New York : Dryden, c1997. - 829 p. in various paging : ill.(some col.) ; 24 cm. - The Dryden Press series in management .
Glossary: p. GL.1 - GL.15
Includes bibliographical references and index
0030184320 (hbk)
96085121
Management--Research.
Business--Research.
658.0072 / ZIB