Sargeant, Adrian.
Marketing management for nonprofit organizations / Adrian Sargeant. - 3rd ed. - New York : Oxford University Press, 2009. - xix, 498 p. : ill., plans ; 25 cm.
Includes bibliographical references and index.
9780199236152 0199236151
2008051018
GBA8B3891 bnb
Nonprofit organizations--Marketing.
658.048 / SAM
Marketing management for nonprofit organizations / Adrian Sargeant. - 3rd ed. - New York : Oxford University Press, 2009. - xix, 498 p. : ill., plans ; 25 cm.
Includes bibliographical references and index.
9780199236152 0199236151
2008051018
GBA8B3891 bnb
Nonprofit organizations--Marketing.
658.048 / SAM