Baker, Michael J.
Marketing : an introductory text / Baker, Michael J. - 6th - Boston : Irwin, 1996. - xvii, 577p. : ill. ; 25 cm. - The Irwin series in marketing .
Includes bibliographical references and index
0333663233
Marketing
658.8 / BAM
Marketing : an introductory text / Baker, Michael J. - 6th - Boston : Irwin, 1996. - xvii, 577p. : ill. ; 25 cm. - The Irwin series in marketing .
Includes bibliographical references and index
0333663233
Marketing
658.8 / BAM