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Alexander, Ralph Samuel 1893-

Industrial marketing / Ralph S. Alexander, James S. Cross and Ross M. Cunningham. - Rev. ed. - Homewood, Ill. R.D. Irwin, 1961. - 659 p. : illus. ; 24 cm.

LCCN: 61016920

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 / .A415 1961

Dewey Class. No.: 658.8 / ALI

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