Britt, Steuart Henderson, 1907-
Marketing management and administrative action compiled by Steuart Henderson Britt and Harper W. Boyd, Jr. - 3d ed. - New York : McGraw-Hill, 1973. - xiii, 693 p. : ill. ; 23 cm.
Includes bibliographical references.
0070079226 0070079218 (pbk.)
72011716
Marketing--Management.
658.8 / BRM
Marketing management and administrative action compiled by Steuart Henderson Britt and Harper W. Boyd, Jr. - 3d ed. - New York : McGraw-Hill, 1973. - xiii, 693 p. : ill. ; 23 cm.
Includes bibliographical references.
0070079226 0070079218 (pbk.)
72011716
Marketing--Management.
658.8 / BRM