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Marketing : a contemporary analysis / [by] Robert D. Buzzell [and others] - 2d ed. - New York : McGraw-Hill, 1972. - xiii, 776 p. illus. 25 cm.

Includes bibliographical references.

0070094772

78039102


Marketing.
Sales management.

HF5415 / .M296 1972

658.8 / BUM
Last Updated on September 15, 2019
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