Critical marketing studies /
edited by Mark Tadajewski and Pauline Maclaran.
- London : SAGE, 2009.
- 3 v. : ill. ; 25 cm.
- SAGE library in marketing .
Includes bibliographical references.
v. 1. The development of critical perspectives in marketing -- v. 2. Theoretical and empirical perspectives in critical marketing studies -- v. 3. Marketing, ethics and society: criticial reflections.
9781847875709 (set : alk. paper) 184787570X (set : alk. paper)
2008931056
GBA8C9330 bnb
014800461 Uk
Marketing.
Consumer behavior.
Marketing research.
HF5415 / .C73 2009
658.8 / CRI
Includes bibliographical references.
v. 1. The development of critical perspectives in marketing -- v. 2. Theoretical and empirical perspectives in critical marketing studies -- v. 3. Marketing, ethics and society: criticial reflections.
9781847875709 (set : alk. paper) 184787570X (set : alk. paper)
2008931056
GBA8C9330 bnb
014800461 Uk
Marketing.
Consumer behavior.
Marketing research.
HF5415 / .C73 2009
658.8 / CRI