Dhaka University Library Online catalog

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Davis, Kenneth Rexton. 1921-

Marketing management / Kenneth R. Davis. - 3d ed. - New York : Ronald Press, 1972. - xi, 958 p. : ill. ; 23 cm.

Includes bibliographical references.

LCCN: 76182933

Subjects--Topical Terms:
Marketing--Management.

Dewey Class. No.: 658.8 / DAM

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