Bursk, Edward Collins, 1907-
Modern marketing strategy / Edited by Edward C. Bursk [and] John F. Chapman. - Cambridge : Harvard University Press, 1964. - xix, 360 p. : ill. ; 24 cm. - The Business administrator .
Bibliographical footnotes.
64016061
Marketing.
658.8 / BUM
Modern marketing strategy / Edited by Edward C. Bursk [and] John F. Chapman. - Cambridge : Harvard University Press, 1964. - xix, 360 p. : ill. ; 24 cm. - The Business administrator .
Bibliographical footnotes.
64016061
Marketing.
658.8 / BUM