Berry, Leonard L.
Marketing for bankers / Leonard L. Berry, James H. Donnelly, Jr. - New York : American Institute of Banking, c1975. - xv, 333 p. : ill. ; 24 cm.
Includes index.
Bibliography: p. 271-285.
76359774
Bank marketing.
HG1616.M3 / B45
658.8 / BEM
Marketing for bankers / Leonard L. Berry, James H. Donnelly, Jr. - New York : American Institute of Banking, c1975. - xv, 333 p. : ill. ; 24 cm.
Includes index.
Bibliography: p. 271-285.
76359774
Bank marketing.
HG1616.M3 / B45
658.8 / BEM