Berry, Leonard L. 1942-
Marketing and the social environment : a readings text / Leonard L. Berry and James S. Hensel. - 1st ed. - New York : Petrocelli Books, 1973. - xiii, 416 p. : ill. ; 23 cm.
Bibliography: p. 409-413.
0884050238
73017216
Marketing--Social aspects.
Marketing--Management.
658.8 / BEM
Marketing and the social environment : a readings text / Leonard L. Berry and James S. Hensel. - 1st ed. - New York : Petrocelli Books, 1973. - xiii, 416 p. : ill. ; 23 cm.
Bibliography: p. 409-413.
0884050238
73017216
Marketing--Social aspects.
Marketing--Management.
658.8 / BEM