Marketing : theory and practice /
Edited by Micheal J. Baker and Olivier Badot.
- London : Macmillan, 1995.
- xii, 442p. : ill. ; 25 cm.
includes index.
0333641817 0333641825
Marketing.
658.8001 / MAR
includes index.
0333641817 0333641825
Marketing.
658.8001 / MAR