Dhaka University Library Online catalog

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Seibert, Joseph C.

Concepts of marketing management / Joseph C. Seibert. - New York : Harper & Row, c1973. - x, 566 p. : ill. ; 23 cm. - Series in marketing management .

Bibliography: p. 541-545.

ISBN: 06045878X

LCCN: 76187049

Subjects--Topical Terms:
Marketing--Management.

Dewey Class. No.: 658.8 / SEC

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