Srinivasan, R.
Case studies in marketing : the Indian context / R. Srinivasan. - New Delhi : Prentice-Hall of India, 2005. - xvii, 306p. : ill. ; 24 cm.
Includes bibliographical references and index.
8120327713
Marketing
658.8 / SRC
Case studies in marketing : the Indian context / R. Srinivasan. - New Delhi : Prentice-Hall of India, 2005. - xvii, 306p. : ill. ; 24 cm.
Includes bibliographical references and index.
8120327713
Marketing
658.8 / SRC