Xavier, M. J.
Strategic marketing : a guide for developing sustainable competitive advantage / M.J. Xavier. - Thousand Oaks, Calif. : Response Books, c1999. - 359 p. : ill. ; 22 cm.
Includes bibliographical references and indexes.
0761993215 0761993223 8170367867 8170367875
99011086
Marketing.
658.802 / XAS
Strategic marketing : a guide for developing sustainable competitive advantage / M.J. Xavier. - Thousand Oaks, Calif. : Response Books, c1999. - 359 p. : ill. ; 22 cm.
Includes bibliographical references and indexes.
0761993215 0761993223 8170367867 8170367875
99011086
Marketing.
658.802 / XAS