Dhaka University Library Online catalog

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Behavioral models for market analysis : foundations for marketing action / [edited by] Francesco M. Nicosia, Yoram Wind. - Hinsdale, Ill. : Dryden Press, c1977. - 194 p. : ill. ; 25 cm.

Includes bibliographies.

ISBN: 0030136164

LCCN: 77078701

Subjects--Topical Terms:
Marketing research.
Consumers.
Competition.

LC Class. No.: HF5415.2 / .B397

Dewey Class. No.: 658.83 / NIB

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