Green, Paul E.
Research for marketing decisions / Paul E. Green and Donald S. Tull. - 3d ed. - Englewood Cliffs, N.J. : Prentice-Hall, 1975. - xiv, 786 p. : ill. ; 23 cm. - Prentice-Hall international series in management .
Includes bibliographical references and index.
0137742088
74010449
Marketing research.
658.8072 / CRR
Research for marketing decisions / Paul E. Green and Donald S. Tull. - 3d ed. - Englewood Cliffs, N.J. : Prentice-Hall, 1975. - xiv, 786 p. : ill. ; 23 cm. - Prentice-Hall international series in management .
Includes bibliographical references and index.
0137742088
74010449
Marketing research.
658.8072 / CRR