Kotler, Philip.
Marketing for nonprofit organizations / Philip Kotler. - 2nd ed. - New Delhi : Prentice-Hall, 1982. - xv, 528 p. : ill. ; 23 cm. - The Prentice-Hall series in marketing .
Includes bibliographical references and indexes.
0876923759
81019952
Nonprofit organizations--Marketing.--United States
Nonprofit organizations--Marketing--Case studies.--United States
658.8 / KOM
Marketing for nonprofit organizations / Philip Kotler. - 2nd ed. - New Delhi : Prentice-Hall, 1982. - xv, 528 p. : ill. ; 23 cm. - The Prentice-Hall series in marketing .
Includes bibliographical references and indexes.
0876923759
81019952
Nonprofit organizations--Marketing.--United States
Nonprofit organizations--Marketing--Case studies.--United States
658.8 / KOM