Louis W. Stern
Marketing channels / Louis W. Stern, Adel I. El-Ansary and Anne T. Coughlan - 5th ed. - New Delhi : Prentice-Hall, 1996. - xiv, 576 p. : ill. ; 24 cm.
includes index.
8120311493
Marketing
658.84 / STM
Marketing channels / Louis W. Stern, Adel I. El-Ansary and Anne T. Coughlan - 5th ed. - New Delhi : Prentice-Hall, 1996. - xiv, 576 p. : ill. ; 24 cm.
includes index.
8120311493
Marketing
658.84 / STM