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Totten, John C.

Analyzing sales promotion : text & cases : how to profit from the new power of promotion marketing / John C. Totten, Martin P. Block. - 2nd ed. - Chicago, Il.: Dartnell Corp., c1994. - xii, 226 p. : ill. ; 26 cm.

Includes bibliographical references.

0850132290

95112757


Sales promotion.
Advertising.

658.82 / TOA
Last Updated on September 15, 2019
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