Dhaka University Library Online catalog

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Marketing readings : an enrichment of concepts / Terry T. Ball ... [et al.]. - Prospect Heights, Ill. : Waveland Press, c1979. - xiv, 592 p. : ill. ; 24 cm.

Bibliography: p. 591-592.

ISBN: 0917974166

LCCN: 78059270

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 / BAM

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