Massnick, Forler.
The customer is CEO : how to measure what your customers want--and make sure they get it / Forler Massnick. - New York : AMACOM, c1997. - xv, 239 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0814403468
96053589
Customer services--United States.
Consumer satisfaction--United States.
658.812 / MAC
The customer is CEO : how to measure what your customers want--and make sure they get it / Forler Massnick. - New York : AMACOM, c1997. - xv, 239 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0814403468
96053589
Customer services--United States.
Consumer satisfaction--United States.
658.812 / MAC