Marcus, Burton.
Marketing analysis and decision making / Burton H. Marcus and Edward M. Tauber. - Boston : Little, Brown, c1979. - xxiii, 368 p. : ill. ; 22 cm.
Includes bibliographical references and index.
78070848
Marketing.
Marketing--Management.
658.83 / MAM
Marketing analysis and decision making / Burton H. Marcus and Edward M. Tauber. - Boston : Little, Brown, c1979. - xxiii, 368 p. : ill. ; 22 cm.
Includes bibliographical references and index.
78070848
Marketing.
Marketing--Management.
658.83 / MAM