Halbert, Michael.
The meaning and sources of marketing theory / Michael Halbert. - New York : McGraw-Hill, 1965. - 330 p. ; 25 cm. - McGraw-Hill Marketing Science Institute series .
Bibliography: p. 295-315.
64066043
GB65-14824
Marketing.
658.83 / HAM
The meaning and sources of marketing theory / Michael Halbert. - New York : McGraw-Hill, 1965. - 330 p. ; 25 cm. - McGraw-Hill Marketing Science Institute series .
Bibliography: p. 295-315.
64066043
GB65-14824
Marketing.
658.83 / HAM