Dhaka University Library Online catalog

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Handbook of sales promotion / Stanley M. Ulanoff, editor in chief. - New York : McGraw-Hill, c1985. - xxvii, 607 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 0070657335

LCCN: 83025608

Subjects--Topical Terms:
Sales promotion.

LC Class. No.: HF5438.5 / .H35 1985

Dewey Class. No.: 658.82 / ULH

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