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Barton, Roger. 1903-

Media in advertising / Roger Barton, With an introd. by Walter E. Botthof. - New York : McGraw-Hill, 1964. - ix, 559 p. : ill., maps ; 23 cm. - McGraw-Hill series in marketing and advertising .

Includes bibliographical references.

63023303

GB64-17502


Advertising--United States.

659.1 / BAM
Last Updated on September 15, 2019
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