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Keegan, Warren J.

Global marketing management / Warren J. Keegan. - 7th ed. - Upper Saddle River, N.J. : Prentice Hall, c2002. - xxv, 617 p. : ill. ; 26 cm.

Includes bibliographical references and index.

9788177580082

2001016317


Export marketing--Management.
Export marketing--Management--Case studies.

658.848 / KEG
Last Updated on September 15, 2019
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