Lacy, Kyle.
Twitter marketing for dummies / Kyle Lacy. - 2nd ed. - Hoboken, NJ : Wiley Pub., 2011. - xviii, 316 p. : ill. ; 24 cm. - For dummies . - For dummies. .
Includes index.
Introduction -- The future of Twitter in business -- Building and implementing your Twitter marketing road map -- Devising online strategies for Twitter marketing domination -- Implementing Twitter strategies for offline marketing domination -- The part of tens.
Presents an introduction to using Twitter as a marketing tool, describing how to communicate effectively with customers and incorporate a marketing strategy into a mix of new and old media.
9780470930571 (pbk.) 0470930578 (pbk.)
2011922793
015674025 Uk
Twitter.
Twitter (Web site)
Internet marketing.
Internet marketing.
Social networking.
HF5415.1265 / .L33 2011
658.872 / LAT
Twitter marketing for dummies / Kyle Lacy. - 2nd ed. - Hoboken, NJ : Wiley Pub., 2011. - xviii, 316 p. : ill. ; 24 cm. - For dummies . - For dummies. .
Includes index.
Introduction -- The future of Twitter in business -- Building and implementing your Twitter marketing road map -- Devising online strategies for Twitter marketing domination -- Implementing Twitter strategies for offline marketing domination -- The part of tens.
Presents an introduction to using Twitter as a marketing tool, describing how to communicate effectively with customers and incorporate a marketing strategy into a mix of new and old media.
9780470930571 (pbk.) 0470930578 (pbk.)
2011922793
015674025 Uk
Twitter.
Twitter (Web site)
Internet marketing.
Internet marketing.
Social networking.
HF5415.1265 / .L33 2011
658.872 / LAT