Ferguson, James Milton.
The advertising rate structure in the daily newspaper industry / James Milton Ferguson. - Englewood Cliffs, N.J. : Prentice-Hall, 1963. - xiv, 94 p. : ill. ; 23 cm.
Bibliography: p. 87-94.
63016584
Advertising, Newspaper.
American newspapers--Statistics.
659.2 / FEA
The advertising rate structure in the daily newspaper industry / James Milton Ferguson. - Englewood Cliffs, N.J. : Prentice-Hall, 1963. - xiv, 94 p. : ill. ; 23 cm.
Bibliography: p. 87-94.
63016584
Advertising, Newspaper.
American newspapers--Statistics.
659.2 / FEA