Smith, Garry D. 1948-
Business strategy and policy / Garry D. Smith, Danny R. Arnold, Bobby G. Bizzell. - Boston : Houghton Mifflin, c1985. - xvi, 864 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0395357187
84080490
Strategic planning.
Strategic planning--Case studies.
658 / SMI
Business strategy and policy / Garry D. Smith, Danny R. Arnold, Bobby G. Bizzell. - Boston : Houghton Mifflin, c1985. - xvi, 864 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0395357187
84080490
Strategic planning.
Strategic planning--Case studies.
658 / SMI