Dhaka University Library Online catalog

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Strategic marketing management in Asia : case studies and lessons across industries / edited by Syed Saad Andaleeb, Khalid Hasan - 1st - Bingley : Emerald, 2017. - xxxvi, 552 p. : ill. ; 24 cm

Includes bibliographical references

ISBN: 9781786357465

Subjects--Topical Terms:
Marketing --- Asia - --Management

Dewey Class. No.: 658.8 / STR

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