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Parvin, Shehely

A comparison of competing models to understand the relationship between personal values and perceived value to predict consumers' intention / Shehely Parvin. - Dhaka : University of Dhaka, 2018 - 161 p. : ill. (some col.) ; 30 cm

Thesis (Ph.D.)--Department of Marketing, University
of Dhaka, Session: 2015-2016.
Includes bibliographical references


Consumer attitudes

658.8343 / PAC
Last Updated on September 15, 2019
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