Apte, Govind.
Services marketing / Govind Apte. - 1st ed. - New York : Oxford University Press, 2004. (2014) - xi, 440 p. : ill. ; 24 cm.
Includes bibliographical references and index
With reference to India.
9780195667585
Library of Congress -- New Delhi Overseas Office Rs235.00
2004329375
Services marketing
HD9987.I42 / A67 2004
658.8 / APS
Services marketing / Govind Apte. - 1st ed. - New York : Oxford University Press, 2004. (2014) - xi, 440 p. : ill. ; 24 cm.
Includes bibliographical references and index
With reference to India.
9780195667585
Library of Congress -- New Delhi Overseas Office Rs235.00
2004329375
Services marketing
HD9987.I42 / A67 2004
658.8 / APS