Murphy, Patrick E.
Ethics in marketing : international cases and perspectives / Patrick E. Murphy, Gene R. Laczniac, Fiona Harris. - 2nd ed. - London ; New York : Routledge, 2017. - xiii, 198 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9781138648098 (pbk)
Marketing --Moral and ethical aspects.
174.4 / MUE
Ethics in marketing : international cases and perspectives / Patrick E. Murphy, Gene R. Laczniac, Fiona Harris. - 2nd ed. - London ; New York : Routledge, 2017. - xiii, 198 p. : ill. ; 25 cm.
Includes bibliographical references and index.
9781138648098 (pbk)
Marketing --Moral and ethical aspects.
174.4 / MUE