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Marketing strategy : (Record no. 146228)

000 -LEADER
fixed length control field 01111cam a2200349 a 4500
001 - CONTROL NUMBER
control field 16771911
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170104112129.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110510s2004 ausa b 101 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011929458
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB178686
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 015837728
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781849803021
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1849803021
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn751745216
040 ## - CATALOGING SOURCE
Original cataloging agency UKMGB
Transcribing agency UKMGB
Modifying agency YDXCP
-- BWX
-- CDX
-- NDD
-- DLC
-- BD-DhUL
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number .I645 2010
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Edition number
Item number JAM
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jain, Subhash
111 2# - MAIN ENTRY--MEETING NAME
Meeting name or jurisdiction name as entry element International Marketing Theory Conference
Date of meeting (2010 :
Location of meeting University of Connecticut)
245 10 - TITLE STATEMENT
Title Marketing strategy :
Remainder of title planning, implemenation, and control /
Statement of responsibility, etc. Jain, Subhash
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Australia :
Name of publisher, distributor, etc. Cengage,
Date of publication, distribution, etc. 2004.
300 ## - PHYSICAL DESCRIPTION
Extent 673p. :
Other physical details ill. ;
Dimensions 24 cm.
365 ## - TRADE PRICE
Price type code IRS
Price amount 550.00
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing
General subdivision Research
Form subdivision Congresses.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Foreign trade promotion
General subdivision Research
Form subdivision Congresses.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Copy number Source of acquisition Collection code Damaged status Shelving location Barcode Current Location Full call number
2017-01-042017-01-04Dhaka University Library 2013-04-27 Books  1PurchasedNon Fiction General Stacks478327Dhaka University Library658.802 JAM
Last Updated on September 15, 2019
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