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Higher education administration with social media (Record no. 223015)

000 -LEADER
fixed length control field 03997nam a2200433Ka 4500
001 - CONTROL NUMBER
control field bslw07144971
003 - CONTROL NUMBER IDENTIFIER
control field UtOrBLW
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171018091358.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr un|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110301s2011 enka o 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780857246523 (electronic bk.) :
Terms of availability �49.99 ; �59.99 ; $79.99
040 ## - CATALOGING SOURCE
Original cataloging agency UtOrBLW
Transcribing agency UtOrBLW
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number LB2322.2
Item number .H54 2011
072 #7 - SUBJECT CATEGORY CODE
Subject category code JN
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code JNK
Source bicssc
072 #7 - SUBJECT CATEGORY CODE
Subject category code EDU000000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code EDU001000
Source bisacsh
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 378
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 378
Edition number 22
245 00 - TITLE STATEMENT
Title Higher education administration with social media
Medium [electronic resource] /
Statement of responsibility, etc. edited by Laura A. Wankel, Charles Wankel.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Bingley, U.K. :
Name of publisher, distributor, etc. Emerald,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (xviii, 283 p.) :
Other physical details ill.
490 0# - SERIES STATEMENT
Series statement Cutting-edge technologies in higher education,
International Standard Serial Number 2044-9968 ;
Volume/sequential designation v. 2
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Connecting on campus with new media : introduction to higher education administration with social media / Laura A. Wankel, Charles Wankel -- Hybrid engagement : how Facebook helps and hinders students' social integration / Bree McEwan -- Social media for social research : applications for higher education communications / Nicolle Merrill -- Social media use by enrollment management / Phillip Griffiths, Anthony Wall -- Second life : the future of education is here today / P. Charles Livermore -- Mentoring 2.0 : high tech/high touch approaches to foster student support and development in higher education / Melanie Booth, Arthur Esposito -- Learning together : using social media to foster collaboration in higher education / Neil Ford, Melissa Bowden, Jill Beard -- Using social media in study abroad / Penny Schouten -- Using social networking sites during the career management process / Nancy Richmond, Beth Rochefort, Leslie Hitch -- Amplification and analysis of academic events through social media : a case study of the 2009 Beyond the Repository Fringe event / Nicola Osborne -- Connecting fans and sports more intensively through social media / Karen Weaver -- Engaging alumni and prospective students through social media / Eric Kowalik -- Am I invited? : social media and alumni relations / Heather Makrez -- Twitter in higher education : from application to alumni relations / Jon Hussey.
520 ## - SUMMARY, ETC.
Summary, etc. New technologies provide new ways of delivering the programs and services of higher educational (HE) institutions. Social media such as Facebook, blogs, Flickr, Twitter, and the Second Life virtual world engage constituents and enhance effectiveness. Understanding the trends in the expanding role of social media in HE and the related implications for staff preparedness and training is necessary for future-oriented administrators and practitioners. This book examines how social media are redefining what university communities are and the purposes and practices of the various functional areas in HE. It presents an overview of innovative practices in the recruitment, advising, retention, graduation and engagement of students and alumni, and examines social media in connection with enrollment management, advising and mentoring, public relations and alumni relations. Topics covered include: how Facebook helps and hinders students social integration; connecting fans and sports more intensively through social media; how to prepare staff to use social media in robust ways; and using social networking sites during the career management process, for social research and studying abroad.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Education
General subdivision General.
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Education
General subdivision Administration
-- General.
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Education.
Source of heading or term bicssc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Organization & management of education.
Source of heading or term bicssc
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Education, Higher.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social media.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wankel, Laura A.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wankel, Charles.
776 1# - ADDITIONAL PHYSICAL FORM ENTRY
International Standard Book Number 9780857246516
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.emeraldinsight.com/2044-9968/2
913 ## -
-- FEB2011

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Last Updated on September 15, 2019
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