Corporate Social Strategy : (Record no. 236446)
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000 -LEADER | |
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fixed length control field | 02241nam a22003498a 4500 |
001 - CONTROL NUMBER | |
control field | CR9780511667060 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | UkCbUP |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20180107143411.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
fixed length control field | m|||||o||d|||||||| |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr|||||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 091218s2010||||enk s ||1 0|eng|d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780511667060 (ebook) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Canceled/invalid ISBN | 9780521197649 (hardback) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Canceled/invalid ISBN | 9780521149631 (paperback) |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UkCbUP |
Transcribing agency | UkCbUP |
Description conventions | rda |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HD60 |
Item number | .H875 2011 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.4/08 |
Edition number | 22 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Husted, Bryan W., |
Relator term | author. |
245 10 - TITLE STATEMENT | |
Title | Corporate Social Strategy : |
Remainder of title | Stakeholder Engagement and Competitive Advantage / [electronic resource] |
Statement of responsibility, etc. | Bryan W. Husted, David Bruce Allen. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | Cambridge : |
Name of producer, publisher, distributor, manufacturer | Cambridge University Press, |
Date of production, publication, distribution, manufacture, or copyright notice | 2010. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 online resource (364 pages) : |
Other physical details | digital, PDF file(s). |
336 ## - CONTENT TYPE | |
Content type term | text |
Content type code | txt |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | computer |
Media type code | c |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | online resource |
Carrier type code | cr |
Source | rdacarrier |
500 ## - GENERAL NOTE | |
General note | Title from publisher's bibliographic system (viewed on 09 Oct 2015). |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Can good-will be good business? Firms are increasingly called upon to address matters such as poverty and human rights violations. The demand for corporate social responsibility (CSR) is directed mainly at top management in multinational corporations who are reminded that, in addition to helping to make the world a better place, their commitment to social action will be rewarded by lasting customer loyalty and profits. But is it true that firms that engage in social action will be rewarded with a good name, competitive advantage, superior profits and corporate sustainability? What if it is true for some firms and not for others? This book addresses these and other questions by explaining the how and why of creating value and competitive advantage through corporate social action. It shows how and when firms can develop successful corporate social strategies that establish strong commitments to shareholders, employees and other stakeholders. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Social responsibility of business |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Social entrepreneurship |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Allen, David Bruce, |
Relator term | author. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
Relationship information | Print version: |
International Standard Book Number | 9780521197649 |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://dx.doi.org/10.1017/CBO9780511667060 |
Public note | Cambridge Books Online |
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