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Brewing up a business : (Record no. 70235)

000 -LEADER
fixed length control field 03418cam a22004094a 4500
001 - CONTROL NUMBER
control field 16544470
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160526094727.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101119s2011 njua 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010049291
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470942314 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470942312 (pbk.)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn682921123
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- YDXCP
-- IFK
-- CDX
-- LKC
-- DLC
-- BD-DhUL
042 ## - AUTHENTICATION CODE
Authentication code pcc
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us-de
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD9397.D644
Item number C35 2011
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.7
Edition number 22
Item number CAB
084 ## - OTHER CLASSIFICATION NUMBER
Classification number BUS025000
Number source bisacsh
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Calagione, Sam.
Dates associated with a name 1969-
245 10 - TITLE STATEMENT
Title Brewing up a business :
Remainder of title adventures in beer from the founder of Dogfish Head Craft Brewery /
Statement of responsibility, etc. Sam Calagione.
250 ## - EDITION STATEMENT
Edition statement Rev. & updated.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 274 p. :
Other physical details ill. ;
Dimensions 23 cm.
365 ## - TRADE PRICE
Price type code $
Price amount 17.06
500 ## - GENERAL NOTE
General note Includes index.
505 8# - FORMATTED CONTENTS NOTE
Formatted contents note Foreword: The Passion Of The Individual. -- Preface. -- Introduction. -- Chapter 1 The Unconventional Beginnings Of An Entrepreneur. -- Chapter 2 Business From The Inside Out. -- Chapter 3 Keeping Your Balance. -- Chapter 4 Creating A Business Offering. -- Chapter 5 Crafting A Brand In A Cookie-Cutter World. -- Chapter 6 Marketing On A Small -- Business Budget. -- Chapter 7 Publicity Stunts (Are Poorly Named). -- Chapter 8 Stalking The Killer App. -- Chapter 9 Selling Distinction, Specialization, And Variety. -- Chapter 10 Cash Is King (Well, Sort Of). -- Chapter 11 Leadership. -- Chapter 12 Effectively Managing Coworkers. -- Chapter 13 Working Toward Irrelevance. -- Chapter 14 To Small-Business Success.
520 ## - SUMMARY, ETC.
Summary, etc. "Updated business wisdom from the founder of Dogfish Head, the nation's fastest growing independent craft brewery Starting with nothing more than a home brewing kit, Sam Calagione turned his entrepreneurial dream into a foamy reality in the form of Dogfish Head Craft Brewery, one of America's best and fastest growing craft breweries. In this newly updated Second Edition, Calagione offers a deeper real-world look at entrepreneurship and what it takes to operate and grow a successful business. In several new chapters, he discusses Dogfish's most innovative marketing ideas, including how social media has become an integral part of the business model and how other small businesses can use it to catch up with bigger competitors. Calagione also presents a compelling argument for choosing to keep his business small and artisanal, despite growing demand for his products. Updated to offer a more complete look at what it takes to keep a small business booming An inspiring story of renegade entrepreneurialism and the rewards of dreaming big, working hard, and thinking unconventionally Shows how to use social media to reach new customers and grow a business For any entrepreneur with a dream, Brewing Up a Business, Second Edition presents an enlightening, in-depth look at what it takes to succeed on their own terms."--Provided by publisher.
610 20 - SUBJECT ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Dogfish Head Craft Brewery.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Microbreweries
Geographic subdivision Delaware.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Entrepreneurship
Geographic subdivision Delaware.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Small business
Geographic subdivision Delaware.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Cover image
Uniform Resource Identifier http://catalogimages.wiley.com/images/db/jimages/9780470942314.jpg
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Price effective from Date last seen Permanent Location Not for loan Date acquired Source of classification or shelving scheme Koha item type Lost status Withdrawn status Source of acquisition Collection code Damaged status Shelving location Barcode Current Location Full call number
2016-05-262016-05-26Dhaka University Library 2012-09-26 Books  PurchasedNon Fiction General Stacks475320Dhaka University Library338.7 CAB
Last Updated on September 15, 2019
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