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A bibliography of theory and research techniques in the field of human motivation /

by Advertising Research Foundation.
Material type: materialTypeLabelBookSeries: An Advertising Research Foundation publication.Publisher: [New York: 1969Description: v, 117 p. 23 cm.Subject(s): Motivation (Psychology) -- Bibliography
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"Much of the material that appeared in ARF's Introductory bibliography [of motivation research] had been incorporated in this volume."

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Last Updated on September 15, 2019
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