Introduction to electronic commerce /
by Turban, Efraim; King, David R; Lang, Judy.
Material type:
BookPublisher: Upper Saddle River, NJ : Prentice Hall, c2009Edition: 2nd ed.Description: xliii, 578 p. : col. ill. ; 26 cm.ISBN: 9780136033240; 0136033245.Uniform titles: Introduction to e-commerce.Subject(s): Electronic commerceOnline resources: Table of contents only | Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 621.382 ELE (Browse shelf) | 3 | Available | 460376 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 621.382 ELE (Browse shelf) | 4 | Available | 460377 |
Prev. ed. published under title: Introduction to e-commerce.
Includes bibliographical references (p. 521-544) and index.
Overview of electronic commerce -- E-marketplaces : structures and mechanisms -- Retailing in electronic commerce : products and services -- Online consumer behavior, market research, and advertisement -- B2B e-commerce -- E-supply chains, collaborative commerce, and corporate portals -- Innovative EC systems : from e-government and e-learning to consumer-to-consumer commerce -- Social networks and industry disruptors in the Web 2.0 environment -- Mobile computing and commerce -- E-commerce security -- Electronic payment systems, order fulfillment, and other services -- E-commerce strategy, justification, and global implementation.
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