Communicating globally : intercultural communication and international business /
by Schmidt, Wallace V.
Material type:
BookPublisher: Los Angeles : Sage Publications, c2007Description: xvi, 319 p. : ill. ; 23 cm.ISBN: 9781412913171 (pbk.).Subject(s): Business communication -- Cross-cultural studies | Intercultural communication | International business enterprises | Cross-cultural orientationOnline resources: Table of contents only Includes bibliographical references (p. [265]-304) and index.
The concept of international business and a global marketplace -- The concept of intercultural communication and the cosmopolitan leader -- The concept of cultural synergy and the global organization -- Cultural contact and interfacing with others -- The nature of language and nonverbal communication -- Intercultural communication and conflict management -- Cosmopolitan leadership, teams, and the global workforce -- Disturbing the equilibrium and creating planned change -- Doing business in North America -- Doing business in Latin America and the Caribbean -- Doing business in East Asia and the Pacific Rim -- Doing business in Europe -- Doing business in Africa and the Middle East -- Epilogue: Breaking free and the road ahead.
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