Strategic marketing /
by Cravens, David W.
Material type:
BookSeries: The Irwin series in marketing.Publisher: Chicago : Irwin, c1997Edition: 5th ed.Description: xviii, 670 p. : ill. ; 24 cm.ISBN: 0256214387.Subject(s): Marketing -- Decision making | Marketing -- Management | Marketing -- Management -- Case studies
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 CRS (Browse shelf) | 1 | Available | 399063 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 CRS (Browse shelf) | 2 | Available | 399064 |
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| 658.8 CRS Strategic marketing / | 658.8 CRS Strategic marketing / | 658.8 CRS Strategic marketing / | 658.8 CRS Strategic marketing / | 658.8 CRS Strategic marketing / | 658.8 CRS Strategic marketing / | 658.8 CRS Strategic marketing / |
Includes bibliographical references and indexes.
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