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Marketing management : a behavioral systems approach /

by Field, George Albert; Douglas, John [joint author.]; Tarpey, Lawrence X [joint author.].
Material type: materialTypeLabelBookPublisher: Columbus, Ohio : C. E. Merrill Books, 1966Description: xiv, 619 p. ; 23 cm.Subject(s): Marketing -- Management
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Books Books Dhaka University Library
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Non Fiction 658.8 FIM (Browse shelf) Available A83009

Includes bibliographical references.

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Last Updated on September 15, 2019
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