Essentials of marketing /
by McCarthy, E. Jerome (Edmund Jerome); Perreault, William D.
Material type: BookSeries: The Irwin series in marketing. Publisher: Homewood, Ill. : Irwin, 1988Edition: 4th ed.Description: xvi, 512 p. : ill. ; 24 cm.ISBN: 0256060096.Subject(s): MarketingItem type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books | Dhaka University Library General Stacks | Non Fiction | 658.8 MCE (Browse shelf) | 1 | Available | 317978 | |
Books | Dhaka University Library General Stacks | Non Fiction | 658.8 MCE (Browse shelf) | 2 | Available | 317979 | |
Books | Dhaka University Library General Stacks | Non Fiction | 658.8 MCE (Browse shelf) | 3 | Available | 317980 | |
Books | Dhaka University Library General Stacks | Non Fiction | 658.8 MCE (Browse shelf) | 4 | Available | 317981 | |
Books | Dhaka University Library General Stacks | Non Fiction | 658.8 MCE (Browse shelf) | 5 | Available | 317982 |
Includes index.
Bibliography: p. 475-491.
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