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Marketing theory : the philosophy of marketing science /

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BookSeries: The Irwin series in marketing.Publisher: Homewood, Ill. : R.D. Irwin, 1983Description: xvii, 515 p. : ill. ; 26 cm.ISBN: 0256028478.Subject(s): Marketing | Marketing research

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Item type	Current location	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Dhaka University Library General Stacks	Non Fiction	658.8 HUM (Browse shelf)	5	Available		317986
Books	Dhaka University Library General Stacks	Non Fiction	658.8 HUM (Browse shelf)	8	Available		305845

Includes indexes.

Bibliography: p. 480-502.

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