Marketing : concepts and applications /
by Schewe, Charles D; Smith, Reuben M.
Material type:
BookSeries: McGraw-Hill series in marketing.Publisher: New York : McGraw-Hill, c1980Description: xxii, 665 p. : ill. ; 23 cm.ISBN: 007055272X .Subject(s): Marketing | Marketing -- Problems, exercises, etc
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhaka University Library General Stacks | Non Fiction | 658.8 SCM (Browse shelf) | 1 | Available | 305874 | |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.8 SCM (Browse shelf) | 3 | Available | 305876 |
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| 658.8 SCM Marketing research : | 658.8 SCM Marketing : | 658.8 SCM Marketing : | 658.8 SCM Marketing : | 658.8 SCM Marketing : | 658.8 SCM Managing imitation strategies : | 658.8 SCM Marketing research : |
Includes bibliographies and index.
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