Marketing channel management : a customer-centric approach /
by Venugopal, Pingali.
Material type: BookPublisher: New Delhi ; Thousand Oaks : Response Books, 2001Description: 187 p. : ill. ; 22 cm.ISBN: 0761995501; 076199551X (pbk.).Subject(s): Marketing channels | Marketing -- ManagementOnline resources: Table of contents only | Publisher descriptionItem type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books | Dhaka University Library General Stacks | Non Fiction | 658.84 VEM (Browse shelf) | 2 | Available | 420738 | |
Books | Dhaka University Library General Stacks | Non Fiction | 658.84 VEM (Browse shelf) | 4 | Available | 420740 |
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658.84 VEM Marketing channel management : | 658.84 VEM Marketing channel management : | 658.84 VEM Marketing channel management : | 658.84 VEM Marketing channel management : | 658.84 VEM Marketing channel management : | 658.84 VEM Marketing channel management : | 658.84 WHG Going global : |
Includes bibliographical references (p. [181]-182) and index.
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