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Conceptual readings in the marketing economy

by Narver, John C [comp.]; Savitt, Ronald [joint comp.].
Material type: materialTypeLabelBookSeries: Holt, Rinehart and Winston marketing series.Publisher: New York, Holt, Rinehart and Winston [1971]Description: x, 432 p. illus. 23 cm.ISBN: 003079305X.Subject(s): Marketing
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General Stacks 		Non Fiction 658.8 NAC (Browse shelf) 1 Available A137774

Includes bibliographical references.

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Last Updated on September 15, 2019
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