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Marketing management : analysis, planning, implementation and control /

by Kotler, Philip; Keller, Kevin Lane.
Material type: materialTypeLabelBookPublisher: London : Prentice-Hall, 1994.Edition: 8th edi.Description: xi, 802 p. : ill.; 24 cm.ISBN: 9781292092621.Subject(s): Marketing | Management
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Books Books Dhaka University Library
General Stacks
Non Fiction 658.8 KOM (Browse shelf) Available 355202
Books Books Dhaka University Library
General Stacks
Non Fiction 658.8 KOM (Browse shelf) Available A91671
Browsing Dhaka University Library Shelves , Shelving location: General Stacks , Collection code: Non Fiction Close shelf browser
658.8 KOM Marketing management / 658.8 KOM Marketing management : 658.8 KOM Marketing management : 658.8 KOM Marketing management : 658.8 KOM marketing management/ 658.8 KOM marketing management/ 658.8 KOM Marketing for nonprofit organizations /

Glossary: p. G.1-G.10
Includes bibliographical references and index

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Last Updated on September 15, 2019
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