Marketing strategy and management /
by Constantin, James A; Evans, Rodney E [joint author.]; Morris, Malcolm L [joint author.].
Material type:
BookPublisher: Dallas : Business, 1976Description: xxiii, 524 p. : ill. ; 23 cm.ISBN: 0256016941.Subject(s): Marketing -- Management | Marketing
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Dhaka University Library General Stacks | Non Fiction | 658.8 COM (Browse shelf) | 9 | Available | A238899 |
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| 658.8 COM The marketing plan / | 658.8 COM The marketing plan / | 658.8 COM The marketing plan / | 658.8 COM Marketing strategy and management / | 658.8 COT Theory in marketing : | 658.8 COT Theory in marketing : | 658.8 COT Theory in marketing : |
includes index.
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